This March Russia's leading vending machine manufacturer UNICUM presents MOVE, its next generation vending machine, at two international exhibitions: VendExpo in Moscow and Vending Paris in France.
“This will be the public display of MOVE by UNICUM both at VendExpo in Moscow and Vending Paris in France,” notes Vladimir Lopatin, CTO of UNICUM, regarding the official unveiling of the vending machine. “And we are eager to showcase its innovative capabilities to each of our expo visitors! Prior to this, potential buyers could only see print or electronic presentations, or check the machines out at Paris train stations.” The trade fairs will feature the latest MOVE machine, which has been co-developed with Selecta, Europe’s largest vending operator.
Guests of the Vending Paris fair will interact with a MOVE model that has been exclusively developed for Selecta. The planogram, payment options, branding, side light panels, and other elements reflect this exclusive partnership.
VendExpo visitors will interact with a machine featuring Cyrillic/Russian interface, special exhibition-specific planograms and payment systems adapted to Russian currency, the ruble.
The next generation vending machine MOVE will be of interest primarily for the companies in the USA, Japan and several European markets outside Selecta coverage. Furthermore, it will demonstrate the UNICUM manufacturing potential globally.